Fivestar Launches Sports Highlight Rating App, Signs Six Pro Athletes as Brand Ambassadors
Company Looks to Change the Way Athletes and Fans Consume Sports Highlights Worldwide
Designed to change how athletes and fans share and consume sports content, the Fivestar App offers a dedicated digital platform focused solely on sports highlights, giving athletes worldwide the opportunity to showcase their performances and have them rated by users. Employing unique algorithms to calculate both athlete and fan ratings, the Fivestar App provides a comment-free environment for users to curate sports highlights, while contributing and receiving productive feedback.
“Until now, athletes have relied on other social media platforms to share their highlights, but none of these platforms are specific to sports and many of them are often filled with distractors and negativity,” says Erin McNeally, co-founder and CEO of Fivestar. “The Fivestar App tackles these challenges with a unique rating system that elevates sports highlights in a supportive, interactive space, while leveling the playing field for athletes to get recognized regardless of their sport, level of play, or location.”
The Fivestar App has already signed several pro athletes to serve as brand ambassadors, including lacrosse stars Kyle Harrison, Trevor Baptiste, and Kylie Ohlmiller; skateboarders Ryan Decenzo and Deon Harris; and women’s basketball pro, Angel McCoughtry. Fivestar athlete ambassadors will help raise awareness for the app and drive downloads, be active app users, scout and onboard future brand ambassadors, host events, and more.
The Fivestar App uses the power of machine learning and its proprietary algorithms to identify and eliminate problematic users, bots, and non-sports content. Future app updates will include gamification and a points system that tracks engagements and rewards users with Fivestar Coins, which can be used to purchase gear, and gain access to events and exclusive content.
Athletes using the Fivestar App can set up a profile, choose their sport (or sports) and post highlights of their best moments, thereby leveraging the platform to showcase their talents. Fans can then engage with athletes by rating highlights, reacting with animations, and earning an overall fan rating.
Coaches can also take advantage of the Fivestar App to search for and find athletes and recruiting prospects. By viewing and sharing highlights of potential recruits, athletes benefit from increased recognition, regardless of physical location.
While highlights from all sports will be added to the Fivestar App regularly, its initial focus is on content from lacrosse, basketball, football, skateboarding, soccer, and volleyball.
ABOUT FIVESTAR APP
Fivestar App is the world’s first sports highlight rating app that allows athletes and sports enthusiasts to share, view, and rate the best sports highlights. The app is the only digital platform focused solely on sports highlights and guarantees a positive environment with no comments allowed. Fivestar empowers athletes at all levels, across all sports, to get recognized and rated by a network of peers, fans, coaches, and pro athletes. Download the Fivestar App to experience the sports world like never before! Learn more at FivestarApp.com.